Mar 214 min read7 Ways to Market Your Firm with Little or No Money Marketing your firm’s services can be challenging, especially when you have a small budget. The good news is that marketing doesn’t have...
May 24, 20233 min readA Process for Building Brand Awareness on Social Media Social media can be an incredibly powerful tool for driving brand awareness, and having employees engage and share can extend your reach....
Dec 13, 20221 min readE110 - Solving Your Clients Problems Through Your Marketing Welcome to the Boomer Briefing Podcast, where we help you solve a critical business issue in 20 minutes or less. This episode, host Jon...
Nov 17, 20223 min read4 Ways to Market Your Firm on a Small Budget During tough times, one of the first things many firms do is trim their marketing budget. While marketing is undoubtedly an easier place...
Nov 8, 20223 min read10 Lessons Learned from Recording 100 Podcast Episodes Over the past year, I’ve had the opportunity to help produce podcast episodes for Boomer Consulting, Inc, The Boomer Briefing. But, the...
May 10, 20223 min readMarketing Trends for Recruitment and Hiring Chances are, your firm has a few roles that need to be filled and your traditional recruiting tactics – job ads and word-of-mouth – just...
Apr 12, 20221 min readE75 - Gaining Media Attention for Your FirmWelcome to the Boomer Briefing Podcast, where we help you solve a critical business issue in 20 minutes or less. This episode, the script...
Mar 8, 20224 min readHow to Create Your Social Media Content Plan These days, having an online presence for your firm on social media isn’t optional — it’s an essential part of your marketing strategy....
Feb 2, 20224 min read5 Ways to Get Media Attention for Your Firm by Heather Robinson, Marketing Manager Every business can benefit from positive media attention, including accounting firms. Press...