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4 Tips for Renaming Your Firm
Pop quiz:  What do BackRub, Blue Ribbon Sports and AuctionWeb have in common? Hint:  You probably know these companies better by their...
Nov 19, 20243 min read
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5 Reasons You Need a Mobile-Friendly Website
Is your firm’s website mobile-friendly? If you’re not sure, take a moment now to pull it up on your smartphone or tablet.
Aug 8, 20243 min read
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The 8-Step Process for Building Strong Partnerships
Learn the 8-step process for building strong referral partnerships to drive business growth. Discover how to identify ideal clients...
May 21, 20245 min read
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7 Ways to Market Your Firm with Little or No Money
Marketing your firm’s services can be challenging, especially when you have a small budget. The good news is that marketing doesn’t have...
Mar 21, 20244 min read
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E170 - Business Development The Coordination of Your Marketing and Sales Strategies
Welcome to the Boomer Briefing Podcast, where we help you solve a critical business issue in 20 minutes or less. On this episode of the...
Feb 27, 20241 min read
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Nurturing Growth in Your Marketing Team
Marketing is ever-evolving. Social media platforms rise and fall out of favor, artificial intelligence upends content creation, and...
Feb 7, 20243 min read
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E167 - How to Effectively Communicate Internal Change
Welcome to the Boomer Briefing Podcast, where we help you solve a critical business issue in 20 minutes or less. On this episode of the...
Feb 6, 20241 min read
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E165 - The Impact of Marketing in Your Firm
Welcome to the Boomer Briefing Podcast, where we help you solve a critical business issue in 20 minutes or less. On this episode of the...
Jan 23, 20241 min read
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Enhancing the Client Experience: A Strategic Approach
Enhancing the client experience (CX) has become a cornerstone for success in many accounting firms. As the profession navigates through...
Jan 16, 20243 min read
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E161 - The Evolution of Growth Trends: 2023 and into 2024
Welcome to the Boomer Briefing Podcast, where we help you solve a critical business issue in 20 minutes or less. On this episode Jim...
Dec 19, 20231 min read
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Managing the Expanding Demands for Marketing Communications: Strategies for Today’s Accounting Firm
In an era where the scope of marketing communications is rapidly evolving, Chief Marketing Officers (CMOs) and Chief Growth Officers...
Nov 28, 20233 min read
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The CAS Team: 5 Steps to Elevate the Client Experience
Today, being a successful firm isn't just about technical skills; it's the people responsible for leadership, relationships, and...
Nov 28, 20234 min read
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E155 - Get to Know Emilie Elpers
Welcome to the Boomer Briefing Podcast, where we help you solve a critical business issue in 20 minutes or less. On this episode of the...
Nov 7, 20231 min read
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Embracing Change: Rebranding and Marketing Your Firm for the Future
In today's rapidly evolving business landscape, accounting firms are undergoing significant transformations to adapt to the changing...
Oct 10, 20233 min read
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3 Tips to Develop Fresh Content Ideas
Like many firm marketers, we're always looking for fresh ideas to inspire our content marketing strategy. Many businesses struggle to...
Sep 19, 20233 min read
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E147 - Get to Know Heather Robinson
Welcome to the Boomer Briefing Podcast, where we help you solve a critical business issue in 20 minutes or less. On this episode of the...
Sep 12, 20231 min read
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E144 - Tech-Driven Success: Embracing CAS for a Whole Suite Approach
Welcome to the Boomer Briefing Podcast, where we help you solve a critical business issue in 20 minutes or less. This episode, host Jon...
Aug 22, 20231 min read
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Collaborate to create innovative solutions, foster creativity and develop strong relationships
Sean Smith, Chief Marketing Officer at Schneider Downs, is used to being a right-brained person in a left-brained company. He joined the...
Jul 27, 20233 min read
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Boomer Consulting, Inc. Announces Arianna Campbell and Jon Hubbards Appointments
[Kansas City, MO, July 10, 2023] - Boomer Consulting, Inc., a leading consulting firm specializing in advising accounting firms and...
Jul 10, 20232 min read
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E130 - 6 Tools to Generate Leads for Your Niche
Welcome to the Boomer Briefing Podcast, where we help you solve a critical business issue in 20 minutes or less. On this episode Jon...
May 16, 20231 min read
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