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According to Flexera’s 2021 State of Tech Spend Report, financial services firms spend, on average, 10% of their revenue on IT. Among...

In many industries, cash is king. But in search engine marketing (SEO), content is king. A search engine's main purpose is to find the...

Most firm leaders want their team members to feel happy when they come to work each day. After all, happy employees are more productive,...

What are the best growth opportunities for most firms? The answer will likely come easily to most people: consulting and advisory...

For many accountants, marketing their services hasn’t changed much over the past few decades. Their firm sponsors golf outings and other...

Today, most firms are aware of the importance of client experience. They realize that client experience is one way to gain a competitive...

Post by: Jim Boomer, CEO We’ve officially passed the one-year mark for when the COVID-19 pandemic really started to impact most people’s...

by Heather Robinson, Marketing Manager Why does your CPA firm exist? To file tax returns? To audit financial statements? To ensure a...

by Deanna Perkins, Solutions Manager Turnover is an expensive problem for businesses in accounting and other industries. According to...

Innovation is a priority in most CPA firms today, but it's also a challenge. According to McKinsey, 84% of executives recognize that...

Last year, the IRS announced it had formally moved the question, "At any time during 2020, did you receive, sell, send, exchange or...

If you want to be a high-growth firm, you need to align your firm’s marketing and business development strategies. It’s common for these...

by Heather Robinson, Marketing Manager The start of a new year is always an excellent time to reflect on what worked, what didn't work in...

by Ryan Rinehart, Solutions Advisor Like most people, I've attended a lot of virtual conferences in the past eight months. I've seen the...

by Heather Robinson, Marketing Manager When we look back on 2020, we’re certain people will remember the nationwide protests against...

by Heather Robinson, Marketing Manager Boomer Consulting, Inc. is proud to announce President Sandra Wiley and Director Arianna Campbell...

by Deanna Perkins, Solutions Manager Good talent can be hard to find. So when you have an ambitious, hard-working person on your team,...

We’re excited to announce the launch of our new podcast, The Boomer Briefing!! Each episode of The Boomer Briefing will treat you....

The year 2020 will go down as one of interruption, disruption and innovation. Your mindset determines whether this is good or bad. I choose

Many of the businesses that make up the client base of CPA firms are tightening budgets and putting projects on hold. So a question on the m